Archive for the 'Mountain Biking' Category

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2008 IMBA World Summit in Utah

The 2008 IMBA World Summit started in Park City Wednesday with several pre-conferences and opening ceremonies at the Utah Olympic Park. One of the conferences was for one of our clients Trips for Kids.

Trips for Kids workshop attendeesClose to 30 people representing 12 Trips for Kids chapters attended, and two attendees even came from as far away as Israel and New Zealand. Both of them want to open Trips for Kids chapters in their respective countries, which would be the first international chapters in the organizations 20 year history. Trips for Kids provides mountain bike rides for at-risk youth.

During the Trips for Kids conference topics such as how to start a chapter, how to find and work with volunteers, and how to effectively fundraise were discussed. Along with Jen Nibley, director of Trips for Kids Utah Valley, and Rick McFerrin of Two Wheel View/Trips for Kids Calgary, Canada, I spoke to the group about how to approach and work with a public relations agency on a pro-bono basis.

IMBA, which stands for the International Mountain Bicycling Association, is a non-profit association whose mission is to “create, enhance and preserve great trail experiences for mountain bikers worldwide.” Every two years, IMBA holds a world-wide conference bringing mountain biking advocates, land managers, ski resort professionals, trailbuilders, park and urban planners, tourism officials and the bike industry together for collaboration, planning, and celebration. This year’s Summit runs from Wednesday, June 18 through Saturday, June 21 at the Marriott-Park City.

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Tyler Tapeing of an AranitixDavid, Maura and I visited Delta 7 Sports in Payson, Utah last Friday. Things are going pretty good for the start-up. They are putting the finishing touches on the first few Arantix IsoTruss mountain bike framesets going out to distributors in the UK and Australia, a dealer here in the U.S. and the first frame to a consumer (a doctor in Texas). The photo to the left is of Tyler Evans, Delta 7’s bicycle program manager, tapeing off one of the frames for its final clear coat.

We met with Delta 7’s executive team to check in on them. They are pretty happy about getting some bikes out the door!

Burke challenges bike manufacturers to actively support advocacy efforts, including boosting donations to advocacy organizations to 0.5 percent of annual sales

    

SAN DIEGO, January 20, 2008 — John Burke, president of Trek Bicycle Corporation, started his closing keynote presentatJohn Burke at BLC 2008ion at the Bicycle Leadership Conference by stripping off his sweater to reveal a No. 4John Burke at BLC 2008John Burke at BLC 2008 Brett Farve jersey and show his passionate support for the Green Bay Packers. 

He closed his speech by quoting President Abraham Lincoln who said his pastor had not delivered an excellent sermon because “He did not ask us to do anything great tonight,” and then Burke delivered an impassioned challenge to BLC attendees to do something great and increase their support of bicycle advocacy programs to half-a-percent (0.5 percent) of their annual sales.

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