Archive for the 'Super Bowl' Category

Poppa P
Jan 31st, 2009

Super Bowl XLIII: The Game Will be Super, But Most of the Ads Will be Weak

I know what most of the prognosticators are saying:

  • The Cardinals have never been to the Super Bowl,
  • The Steelers are going for their 6th Super Bowl win,
  • Arizona limped into the playoffs with a weak 9-7 record,
  • Pittsburgh has the toughest defense in the league, all of which leads to
  • The oddsmakers picking the Pittsburgh Steelers by a 10-point margin over the Arizona Cardinals.

I know, I know, I know!

NEVERTHELESS . . . I still think it’s gonna be a closely fought, and therefore a great, game, with the final score something in the range of 30-28. 

But although I feel the game will be super, I’m confident that most of the ads running during tomorrow’s game will actually be pretty weak.

For my take on what to look for in the game within the game (the game where advertisers are spending $3 million for each 30-second window of commercial air time), check out “Five Emotions to Watch for in this Year’s Super Bowl Ads” on TheBettyFactor.com.

And let me know what you think.